I’ve been thinking about the possibility that GM will not sell SAAB. With the way GM has been acting lately, it is a possibility that can’t be easily dismissed. So, what if SAAB does die; what then? Would any of the bidders consider buying the rights to the name? Would any of them consider building the brand from scratch? Sure, it would take time and plenty of investment, but are there any companies who look beyond dollars and sense to the idea of saving the brand regardless? Probably not. But it’s a nice thought.
A few thoughts about cars…
