As the internet manager at Leikin Motor Companies, I’m looking for ways to effectively promote our business. Right now I’m looking into creating a searchable parts website for Mercedes-Benz and Volvo. It seems that just using a form (tell-us-who-you-are-and-what-you-want) with pay-per-click ads is not very effective. The only real advantage we have is the fact that we sell OEM parts. Otherwise, online customers are often just looking for the least expensive parts. The battle is raging and we can’t win with just a request form on our website. So, I’ve been investigating our options. Anyone out there done this before?
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I’ve been wondering why my 1988 SAAB 9000 Turbo was painted white but with black bumpers and ground effects. Then this morning I found the answer. With an inch or two of snow from last night, the black trim was the only thing I could see. Maybe that’s why.
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If I ever talk about getting an older Porsche again, please smack me. I just looked up the cost of an alternator for a 944. Click here to see the prices and note especially the 924 alternator. Yikes!
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I think Swade found a good way to bring people to his blog. Ever since I entered the SAAB ad competition at SaabsUnited.com, I’ve been checking in multiple times per day to see if I made the cut! Nice marketing strategy, buddy.